When it comes to online shopping, customers rely on the website presentation to learn about products and services that a company offers. Photos and descriptions provide extra details that help the customer make a purchasing decision. Like all other companies, limousine service companies place photos of limousines and vehicles to showcase their fleet. However, not many companies have a marketing budget to take professional photography of their fleet so they resort to using the stock photography that is readily available on the internet. The problem with that is that the customer does not know what car he/she is getting. Yes photos look good, but which vehicle exactly will be providing the services is an issue.
Here is an example of the stock photography: white back ground, computer generated drawing.
Here is an example of the real photo: you will see some kind of background
At AFA Limo we make a point of not using stock photography. Some of the photos were taken by us and some were taken by the professional photographers who we work with. The reason being is that, although not sharp in focus and professionally lit, photos show the real vehicle that the customer will be using. Our photos show real people and real customers that we have talked to and provided service for.
Not long ago, we worked with a group of local vendors to stage a wedding themes photo shoot. Elegant Bridal provided the dresses. Wade Alexander of Wade Alexander Photography was behind the camera; Steven Thrift of Steven Thrift Photography was the model in front of the camera. Hair and makeup was done by Déjà Vu Spa. We hired several models for the photo shoot. Each photo shoot featured a different style, thus we chose different vehicles and different wedding gowns.
With the customer’s permission, AFA drivers take photos during the trip, photos are later posted on our Facebook page. Please feel free to upload your photo on our Facebook page or tag us in a post. It is much more interesting to see people having a good time rather than just plain photos of vehicles.
One comment on “Limousine photos: stock vs real life”
AFA Limo great service great price and awesome comfort level words are less to sat but more to telll…..